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Understanding Lionel Messi's Impact: Boosting MLS Ratings And Growing Soccer As A Whole In The US

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Since joining Inter Miami CF in July, Lionel Messi has taken the MLS by storm. Arguably the greatest player ever, he has attracted hordes of spectators to each game he has played in. Senior SportsMoney reporter Justin Birnbaum joins 'Forbes Newsroom' to break down just how impactful the Argentinian's arrival has been not only for the MLS, but soccer as a whole in the United States.

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